Ofrutti transforms the fruits of Senegal into healthy and gourmet snacks. The brand is built with a true personality, which goes beyond the product: a solar universe, colorful, warm and inspired by a retro aesthetic. The team loves beautiful images, original ideas, humor and authentic content that has character. Its ambition is to build a recognizable brand, with a strong visual universe and communication that does not resemble everyone’s.
Today, Ofrutti is looking for a creative and dynamic person to contribute to the development of its presence on social networks and bring this universe to life through original content.
Duties
The trainee will imagine, create and produce content that makes Ofrutti live on TikTok and Instagram. He will participate in the creation of video and photo content to highlight products, team, behind-the-scenes and events. From the idea to the realization, he will be involved in all stages: design, shooting, editing and proposal of new formats. The goal is to create authentic, creative and dynamic content that attracts attention and makes you want to discover Ofrutti.
Concretely, it will be a question of creating by imagining and realizing original TikToks and Reels, with concepts and ideas that stand out from the crowd. It will be necessary to film and edit by producing content autonomously, mainly on the phone with CapCut or a similar tool. The intern will have to tell the story by showcasing products, team, behind-the-scenes and events through live images and videos. He will also be expected to be on the lookout, following trends, spotting interesting formats and identifying which ones might work for Ofrutti. They will need to take initiatives, come up with ideas, identify opportunities and make them happen without waiting for instructions at each stage. Finally, it will evolve the content by observing the results, understanding what works and testing new approaches.
The intern will work in collaboration with the community manager, who takes care of the management and animation of social networks. Its role will be mainly focused on content creation.
Candidate profile
Ofrutti is primarily looking for a creative, self-reliant and resourceful person with a genuine interest in content creation. The candidate masters the codes of TikTok and Instagram and understands what captures attention. It has a good visual sense and sensitivity to images, colors and moods. He knows how to shoot and edit videos quickly and independently. He is a force of proposition, curious and always on the lookout for new ideas. He knows how to take initiatives, organize himself and move quickly from idea to action. He appreciates authentic, creative and differentiating brand universes.
Education and qualifications
Training in communication, marketing, audiovisual or a similar field is a plus. Personal experience in creating content is also appreciated. Candidates are invited to show what they know how to do by sending some examples of their creations: TikTok videos, Reels, personal projects or portfolio. The team is especially interested in the creative look, ideas and the ability to make them happen.
What Ofrutti offers
The internship offers concrete experience within a developing brand, in an entrepreneurial, dynamic and stimulating environment. It gives real creative freedom to propose, experiment and develop new ideas, as well as active participation in Ofrutti projects, product launches and events. Ofrutti is looking for someone who wants to learn, but also contribute, take initiatives and see concretely the result of his work.
Practical information
Duration: 2 to 3 months.
Location Dakar, with occasional trips as needed.
Start: as soon as possible.
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