Profil recherché
About Knowbridge Knowbridge University Institute operates across both higher education and technology-enabled business solutions. As a university, Knowbridge University Institute offers innovative, multidisciplinary programs designed to respond to the needs of the labour market and further education. The Institute provides diplomas, certificates, and customizable pathways that help learners build their future, supported by quality academic guidance and opportunities for specialization. As a company, Knowbridge develops and delivers technology-enabled solutions and services for organizations operating in complex and high-trust environments. Its activities include digital service delivery, workflow automation, artificial intelligence, secure data collection, compliance, systems integration, and modernization of complex organizational processes. This combination of education, technology, innovation, and business solutions creates opportunities to serve both learners and organizational clients while developing practical, market-driven solutions. About the Role Knowbridge University Institute is seeking an energetic, results-driven Business Development Specialistto join its Business Development & Proposals team. This role focuses on execution: identifying target accounts, conducting market research, executing multi-channel lead-generation campaigns, qualifying prospects, supporting client meetings, and contributing directly to high-quality proposals. The Specialist must excel at research, communication, relationship building, and sales pipeline administration. The role requires a proactive team player who can leverage modern AI tools and business intelligence platforms to research prospects, build personalized outreach campaigns, and support the broader commercial goals of the Institute. Key Responsibilities 1) Prospecting, Lead Generation & Outbound Outreach – Approximately 35%Research, identify, and target prospective enterprise clients, academic partners, government agencies, and organizational buyers. Execute targeted outbound outreach campaigns via cold email, Linked In, professional networks, and phone follow-ups. Utilize AI-assisted research platforms and business intelligence tools (e. g., Linked In Sales Navigator) to identify key decision-makers and organizational org charts. Qualify inbound leads and set up initial discovery meetings for the Business Development team. Develop tailored, persona-specific pitch messages and one-pagers based on target sector needs. 2) Client Discovery, Proposal Support & Presentation Preparation – Approximately 25%Participate in discovery calls and initial client meetings to gather requirements, understand organizational pain points, and document client needs. Support the Team Lead and Proposal team in drafting clear, client-focused business proposals, pitches, and custom one-pagers. Prepare custom sales decks, briefing notes, and supporting documentation for prospect presentations. Collaborate with technical and solution specialists to articulate Knowbridge’s value propositions in AI, automation, and education services. 3) Market Intelligence, Research & CRM Administration – Approximately 20%Conduct comprehensive market research on emerging industry trends, competitor activities, potential funding opportunities, and tender publications. Maintain clean, rigorous data hygiene in the CRM system, ensuring lead stages, contact logs, call notes, and deal values are updated promptly. Monitor public procurement portals, tender boards, and institutional announcements for relevant business opportunities. Track and report outreach metrics, response rates, and pipeline progression on a weekly basis. 4) Process Automation, Sales Enablement & Continuous Improvement – Approximately 20%Integrate modern generative AI tools to draft personalized communications, summarize company research, and organize call insights. Build and maintain organized sales asset libraries, including success stories, client references, company overviews, and collateral templates. Support the automation of repetitive outbound outreach and administrative workflows. Assist with cross-functional tasks, marketing events, webinars, and operational priorities as team needs evolve. Qualifications Demonstrated hands-on experience in business development, sales, lead generation, or account management. Proven track record of executing successful B 2 B outbound outreach and lead qualification campaigns. Direct experience using CRM platforms and lead research tools such as Linked In Sales Navigator. Strong research, analytical, and problem-solving skills with high attention to detail. Familiarity with or eagerness to utilize generative AI and automation platforms for productivity gains. Strong verbal and written communication skills in both English and French. Self-motivated, proactive mindset with the ability to manage time effectively across multiple competing priorities. Preferred Experience Experience in technology services, software solutions, professional consulting, or higher education sales. Hands-on experience working with AI-assisted research and email automation tools. Background in supporting formal RFP processes or government/institutional bid preparation. What Success Looks Like Steady, reliable flow of qualified meetings and opportunities generated for the BD pipeline. Precise, up-to-date CRM records and market research insights. High-quality, tailored client presentation materials delivered on schedule. Active utilization of AI and digital tools to maximize outreach volume and response rates.
Formation / Diplômes