AN

Sales Supervisor – FMCG Company

An FMCG Company
📍 AccraCDI💰 Salary: GHS 2,500🗓️ 7 days ago

Job Description

Accra
CDI
Salary: GHS 2,500

Your safety comes first — read before you go. Taf4All only lists job offers published by third parties. We are not the employer, we do not conduct these recruitments, and we cannot guarantee what happens once you make contact — you deal directly with the person or company behind the offer, at your own risk.

Company: An FMCG Company Location: Eastern and Northern Regions, Ghana (Regional/Territory-based) Department: Sales Reports To: Sales Manager / Area Sales Manager Salary: GHS 2,500 – 5,000 (Depending on experience level) Employment Type: Full-Time Job Purpose The Sales Supervisor is responsible for driving sales performance, distribution, and market penetration of LUSH Hair products within an assigned territory. The role involves managing and coaching a team of sales representatives/merchandisers, ensuring targets are met, and maintaining strong relationships with distributors and retail outlets. Key Responsibilities Supervise, coach, and motivate a team of sales representatives/van sales reps within the assigned territory. Set daily, weekly, and monthly sales targets for the team and monitor performance against targets. Ensure effective route planning and journey cycle execution to maximize outlet coverage. Drive distribution expansion by identifying and onboarding new outlets (retail, wholesale, open market). Monitor stock availability, product freshness, and pricing compliance at outlets. Build and maintain strong relationships with distributors, key retailers, and wholesalers. Conduct regular market visits/field accompaniments to support and evaluate the sales team. Track and report sales performance, market trends, and competitor activity to the Sales Manager. Manage distributor stock levels, ensuring adequate supply and minimizing stock-outs. Ensure proper implementation of trade promotions and merchandising standards at the point of sale. Handle escalated customer/trade complaints and resolve issues promptly. Prepare and submit periodic sales reports (daily activity reports, weekly/monthly summaries). Support recruitment, training, and performance appraisal of sales team members. Key Requirements Education: Bachelor’s degree or HND in Business Administration, Marketing, Sales, or a related field. Experience: 3–5 years’ experience in FMCG sales, with at least 1–2 years in a supervisory role. Experience managing a field sales team and working with distributors is essential. Experience in personal care, hair care, or beauty products is an advantage. Skills & Competencies: Strong leadership and team management skills. Solid understanding of route-to-market and distribution strategies in Ghana. Good negotiation and relationship-management skills. Target-driven with strong analytical and reporting abilities. Proficiency in MS Office (Excel, Word) and sales reporting tools. Excellent communication skills in English (local language skills are an advantage). Valid driver’s license and willingness to travel within the assigned territory. Key Performance Indicators (KPIs) Achievement of sales volume/value targets Outlet coverage and distribution expansion (numeric/weighted distribution) Team performance and productivity Stock availability and out-of-stock rate at outlets Timeliness and accuracy of sales reporting APPLICATION FORM - NO LOGIN REQUIRED First Name (Required) Your last name (Required) Phone Number (Required) Email (Required) Age Range (Required) Select Age 18 - 24 25- 30 31 - 35 36 - 45 46 - 55 56 - 60 60 - 65 65 and over City close to (Required) Select City Accra Bolgatanga Cape Coast Ho Koforidua Kumasi Sunyani Tamale Takoradi Wa Current place of stay (Required) Level of Education (Required) Highest Level of Education JHS / JSS SHS / SSS HND DEGREE MASTERS OTHER Experience in FMCG sales? (Required) Yes No Similar but not direct FMCG FMCG Sales Role (Required) Sales Supervisor Sales Mamanager Lower than above No experience in FMCG sales Upload CV (Required) Accepted file types: doc, docx, pdf, jpeg, jpg, png, Max. file size: 1 MB. gform.initializeOnLoaded(

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When applying to An FMCG Company, highlight how your sales experience meets their Excel directly. Tailor your CV with one concrete example—like exceeding targets or managing key accounts—to show you’re ready from day one. This small effort proves your commitment.

Positioning — Your cover letter must answer one question: why YOU for THIS specific role right NOW? Avoid generic templates — one sentence on what you specifically bring beats three generic paragraphs.

Prospecting and results — Your new clients acquired and conversion rate are your strongest arguments. Show your detailed knowledge of local distributors and key players.

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Your safety comes first — read before you go

Taf4All only lists job offers published by third parties. We are not the employer, we do not conduct these recruitments, and we cannot guarantee what happens once you make contact — you deal directly with the person or company behind the offer, at your own risk.

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  • A salary that is far above the market rate for the position and the city is a red flag — be extra cautious.

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