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Automatically translated from French. View the original offer
We are hiring a Marketing Manager for our partner in the aviation sector. The person will be responsible for developing the company’s visibility, implementing marketing actions and strengthening its brand image in the market.
Implement the company’s marketing strategy Develop brand visibility and awareness in the aviation sector Contribute to customer acquisition, engagement and retention Design communication and promotion campaigns Develop and maintain a consistent brand image across all media Coordinate the creation of digital content Monitor the results of actions taken, analyze indicators and propose areas for improvement Monitor the market, competitors, trends and opportunities in the aviation sector
Diploma Bac+3 minimum in Marketing, Communication, Commerce, Digital Communication or equivalent field
Minimum 2 years experience in the field of marketing, communication or digital marketing Experience in aviation, tourism, travel, transportation or services is an asset Good understanding of the issues related to brand development and commercial communication Excellent writing skills in French and oral fluency Creativity, curiosity, initiative and proposal in a developing environment Required skills: Mastery of segmentation, targeting and positioning techniques Ability to develop and deploy consistent marketing plans Good command of social networks and digital content strategies Knowledge of digital advertising tools and techniques Ability to track performance indicators, analyze results and develop reporting Strong competence in market analysis and competitive intelligence Ability to use digital analysis and performance monitoring tools Good command of French and English TERRA FOSSA recruits: Marketing Manager, CDI, in Antananarivo, Madagascar. Expected profile: Bac+3 minimum, 2 years of experience minimum. Duties Implement the company’s marketing strategy Develop visibility and brand awareness in the aviation sector Contribute to the acquisition, engagement and loyalty of customers Design communication and promotion campaigns Develop and maintain a consistent brand image on all media Coordinate the creation of digital content Follow the results of actions carried out, analyze indicators and propose areas for improvement Ensure a watch on the market, Candidate profile Diploma Bac+3 minimum in Marketing, Communication, Commerce, Digital Communication or equivalent field Minimum 2 years of experience in the field of marketing, communication or digital marketing Experience in aviation, tourism, travel, transport or services is an asset Good understanding of issues related to the development of a brand and commercial communication Excellent writing skills in French and oral fluency Creativity, curiosity, sense of initiative and ability to develop Mastery of segmentation, targeting and positioning techniques Ability to develop and deploy consistent marketing plans Good mastery of social networks and digital content strategies Knowledge of digital advertising tools and techniques Ability to track performance indicators, analyze results and develop reports Strong competence in market analysis and competitive intelligence Abilities with digital analysis and performance monitoring tools Good command of French and English
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