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In order to strengthen the Sales and Marketing Department, the General Management will proceed externally with the selection of candidates interested in the position of Digital Transformations Analyst (M/F).
Mission of the post
Experience
Ensure the analysis, monitoring and optimization of the performance of digital business activities while processing and interpreting data in order to support decision making, improve the customer experience and contribute to the achievement of commercial and marketing objectives.
Main tasks
Performance analysis
Centralize and structure data from different services;
Verify the consistency, completeness and reliability of the data collected;
Identify and correct anomalies, duplicates and inconsistencies;
Contribute to the improvement of data quality and availability;
Track key performance indicators (KPIs) of digital activities;
Design and update flight dashboards;
Analyze app sales, purchase frequencies, digital distribution;
Identify trends, opportunities and areas for improvement.
Reporting & piloting
Design and update flight dashboards;
Develop periodic reports for operational managers and management;
Automate recurring reporting to reduce production times;
Design visualizations that allow quick reading of results;
Ensure the consistency of indicators and traceability of data used;
Centralize applications and produce periodic reports;
Follow-up on business objectives;
Establish weekly and monthly reporting of activities.
Data Management and Continuous Improvement
Use data analysis and visualization tools, including database querying tools;
Participate in the implementation of automation and reporting digitalization solutions;
Propose improvements in the methods of data collection, processing and exploitation;
Contribute to the structuring and documentation of data models;
Ensure statistical analysis and interpretation of data;
Control the quality and consistency of data;
Establish methods of analysis and performance measurement;
Conduct analysis to meet the needs of business teams;
Propose new monitoring indicators;
Participate in digital transformation projects;
Propose alternatives to sales (product substitution, tour reorganization, etc.).
Candidate profile
Element
Detail
Level or Diploma
Bac+2/3 at least
Vocational training
Data Sciences - Database - Applied Mathematics
Special knowledge
SQL for data extraction and manipulation. Python or R is appreciated.
Essential experience
Three (03) years
Specific skills
Excel Advanced / Power Query / Power BI
Required qualities
Sense of organization - foresight - courtesy - availability - adaptation - discipline - rigor - integrity
Application file
Applications must include:
A letter of motivation addressed to the CEO of BB Lomé S.A;
An up-to-date and concise CV with copies of the diplomas mentioned in the CV.
Method of selection
The selection will take place in four (04) stages:
Selection on file;
Written tests;
Interview with candidates;
Decision of the recruitment board.
Only shortlisted candidates will be
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