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Automatically translated from French. View the original offer
Beetle Heritage Holding SA/CA Recruiting an Deputy Regional Manager for his region of Bafoussam. The position is aimed at a trade and distribution professional, able to combine leadership, organizational skills and analytical skills to drive business and operational activities and contribute to the development of the company.
Responsibilities
Attached to the Regional Manager, the Deputy Regional Manager contributes to the development and optimization of the commercial performance of his region. He co-leads Sell-In activities with strategic partners (20/80) and coordinates Sell-Out activities (80/20) with Field Sales Supervisors, while ensuring the analysis and monitoring of business performance indicators. It ensures the proper execution of commercial action plans, the efficiency of field teams and the achievement of sales, distribution and profitability objectives.
Sell-In Commercial Steering – strategic partners (20/80)
He assists the Regional Manager in defining and achieving the business objectives of strategic partners. It monitors sales, orders, receipts and partner performance, analyzes inventory levels, anticipates supply needs and prevents disruptions. It contributes to the development, loyalty and profitability of the partner portfolio, identifies performance gaps and proposes appropriate corrective actions.
Operational Coordination Sell-Out – Customers (80/20)
He coordinates Sell-Out activities on a daily basis in collaboration with Field Sales Supervisors and oversees the declination and achievement of field teams’ business objectives. He monitors sales coverage, product availability and point-of-sale development, oversees the execution of sales action plans, promotional operations and merchandising standards. It supports teams in the field, identifies operational difficulties and implements corrective actions, while guaranteeing the feedback and reliability of commercial information in the field.
Management and animation of sales teams
He accompanies the Regional Manager in the supervision and animation of the sales teams, coordinates the activities of the Field Sales Supervisors and ensures the monitoring of the performance of their teams. He participates in the setting of individual and collective objectives and the monitoring of their achievement, provides field support, performance evaluation and identification of training needs. It ensures discipline, compliance with procedures and the development of a culture of performance and results.
Commercial analysis and performance management
It collects, consolidates and analyzes Sell-In and Sell-Out business data, develops and updates sales, inventory and business performance dashboards. It analyzes achievements relative to objectives, by product, partner, geographical and commercial area, identifies gaps between Sell-In and Sell-Out sales and analyzes market trends. It evaluates the performance of teams, partners and different distribution channels, makes recommendations and proposes action plans to improve business results. It contributes to the development of sales forecasts and the anticipation of supply needs.
Reporting and control of activities
It consolidates and transmits daily, weekly and monthly commercial reports, ensures the follow-up of the execution of action plans and corrective measures. It ensures compliance with commercial procedures, sales conditions and management rules, identifies and reports commercial, financial and operational risks. It ensures the operational continuity of regional activities in case of absence of the Regional Manager, in accordance with the delegations received.
Management and development of strategic partners
It identifies, prospects, evaluates and proposes the recruitment of new strategic partners and distributors, develops and maintains sustainable business relationships with existing partners. It sets, in collaboration with partners, sales objectives and ensures the regular monitoring of their achievement, periodically evaluates their commercial, financial and operational performance. He ensures the profitability of partnerships and the application of contractual commercial conditions, assists partners in optimizing their sales, stocks and commercial coverage. It ensures the follow-up of the rebate mechanisms and ensures their correct application in accordance with the eligibility conditions, identifies partners with underperformance or financial risks and proposes improvement plans. He supervises the processing of commercial claims and disputes in order to preserve the quality of relations with partners and ensures compliance with contractual commitments and collaboration procedures.
Management
He organizes, coordinates and supervises the activities of the sales teams under his responsibility, defines, declines and follows the individual and collective objectives in accordance with the orientations of the Sales Department. It animates, motivates and federates teams around the objectives of commercial performance, provides regular support to employees on the ground in order to strengthen their skills and commercial efficiency. It periodically assesses individual and collective performance, identifies gaps and implements appropriate improvement plans, identifies training needs and supports the development of employees’ skills. It ensures compliance with discipline, internal procedures and performance standards, promotes team cohesion, employee accountability and the development of a culture of results. It anticipates staffing needs and contributes to recruitment, integration and talent development processes, and ensures regular reporting to the hierarchy on performance, difficulties and support needs of teams.
Candidate profile
The successful candidate holds a Baccalaureate + 4 in business, sales, management or any other equivalent degree, and has 5 years of experience in a similar position. The minimum age requirement is 34 years old and permit B is required.
Technical skills
Proficiency in sales, negotiation and business development techniques; good knowledge of distribution channels and Sell-In/Sell-Out mechanisms; mastery of sales team management and facilitation techniques; excellent performance analysis and business indicators capabilities; mastery of reporting tools, inventory management and sales forecasting; good knowledge of merchandising and business execution techniques; ability to develop, deploy and track business action plans.
Education and experience
The position requires a minimum level of study of Master, senior level experience between 5 and 8 years, as well as a minimum age of 34 years.
Application file
Applicants must provide a cover letter and CV in PDF format. You enjoy working in a team and are resistant to stress; your responsiveness and availability will allow you to fully develop within our company. The application file, composed of the CV in PDF format and the cover letter, must specify in subject matter the position for which you are bidding. Only short-listed applications will be
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