Business Developer B2B — Yaoundé or Douala, Cameroon
You know how to develop a sales network, sell your partners and turn opportunities into signed contracts? This mission is for you.
Job overview
Published by ADVANCE-IT Group, Aurore ERP is a business management software designed to meet the realities of African companies in the 17 countries of the OHADA zone: commercial management, inventory, accounting, payroll, point of sale, multi-site management and OHADA compliance, among others.
Our ambition is to make Aurora ERP a reference in the digitalization of companies in the OHADA space, by relying in particular on a network of distribution partners: accounting, tax, audit and management consulting firms, accountants and integrators of management solutions.
To accelerate this momentum, we are looking for a results-oriented B2B Business Developer who can transform our partner network into a real driver of business growth.
Your mission
Your main goal will be to grow Aurora ERP sales through our partners, while directly contributing to the conclusion of business. You will be responsible for the commercial activation of the network, the support of partners on their opportunities and the follow-up of prospects that will be entrusted to you.
Develop and animate the network of distributor partners
You will mainly work with two categories of partners. On the one hand, accounting, tax, audit, accounting and management consulting firms, which can recommend Aurore ERP to their clients and develop new services around digitalization. On the other hand, ERP integrators and IT service companies, especially those working on Sage 100 and Odoo, who want to enrich their catalog and develop new sources of revenue.
Responsibilities
Identify, approach and convince new partners with high potential. Understand their client portfolio, their business objectives and the levers that may encourage them to actively distribute Aurore ERP. Organize their integration into the Aurore Alliance program and facilitate their handling of the commercial tools available to them. Develop with each priority partner a business action plan adapted to its portfolio and potential. Help them identify customers who may need Aurora ERP or other digitalization solutions. Stimulate their business activity through regular monitoring points, targeted campaigns, online and face-to-face activities, joint appointments and recovery actions. Maintain a lasting relationship with partners and identify ways to increase their sales. Your responsibility does not stop with the recruitment of a partner: you must contribute to make it active and productive.
Support partners in sales and closing
You will be a real business support for partners, especially when they have identified an opportunity but are having difficulty moving it forward. As such, you will need to help qualify prospects and understand their operational, accounting and organizational needs. You will prepare and lead, with the partners, business meetings with decision-makers. You will build an argument adapted to the sector of activity, the stakes of the prospect and the solutions he already uses. You will coordinate Aurora ERP demonstrations with the technical and functional teams when necessary. You will help to develop business proposals, deal with objections and negotiate terms of sale in accordance with the rules defined by the company. You will maintain the business momentum until the customer’s decision.
Obtain the signature of contracts and contribute to the transformation of opportunities into effective subscriptions
In particular, you will be responsible for monitoring and closing prospects transmitted by Ambassador level partners, when these opportunities are entrusted to you, taking care to preserve the relationship between the contributing partner and Aurore ERP.
Developing business digitalization opportunities
Beyond the sale of Aurore ERP subscriptions, you will need to identify the complementary needs of prospects and customers: deployment, configuration, training, integration, data migration, support for digitization or other relevant projects.
Main duties
Detect needs that exceed the simple software subscription. Identify projects that may generate services or integration projects. Mobilize ADVANCE-IT teams and competent partners to build adapted proposals. Ensure the commercial follow-up of these opportunities until their conclusion, in coordination with the relevant officials. The goal is to develop the business value of each relationship and create sustainable revenue opportunities for Aurore ERP and its network.
Driving business opportunities and results
You will ensure a rigorous monitoring of the activity in the CRM tools available to you. In particular, you will need to keep the portfolio of partners, prospects and business opportunities up to date. You will follow the next actions, deadlines, obstacles to closing and commitments made. You will produce regular reports on activity and results. You will identify inactive partners, blocked opportunities and necessary corrective actions. You will propose concrete initiatives to improve business conversion and network productivity.
Candidate profile
The profile we are looking for.
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