Job Description
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Automatically translated from French. View the original offer
Job Title (M/F) Senior Marketing and Public Relations Manager
Location
Type of contract: CDD Remuneration: [FCFA Feeder, if applicable] Job description:
Main duties
Describe the context, main missions and work environment. Main duties: Develop and implement marketing and communication strategies to enhance the visibility and reputation of the hotel. Develop and promote the offers, products and services of the establishment through targeted marketing campaigns. Manage the hotel’s digital presence, including social networks, website and online communication media. Ensure relationships with the media, influencers, partners and institutions in order to enhance the brand image of the hotel.
Other information
Write and distribute press releases, promotional content and other communication materials. Organize and coordinate promotional events, press conferences, product launches and visibility actions. Ensure consistency and adherence to Hilton brand standards in all internal and external communications. Monitor the reputation of the hotel, analyze customer feedback and contribute to the management of communication in sensitive or crisis situations. Develop and maintain strategic partnerships to support the business objectives of the institution. Measure the effectiveness of marketing and public relations actions, produce activity reports and make recommendations for improvement.
Candidate profile
Bac+4 to Bac+5 in Marketing, Communication, Public Relations, Commerce, Hotel Management or similar field.
Experience
- 3 to 5 years of minimum experience in marketing, communication or public relations, ideally in the hotel industry. Mastery of digital marketing, social networks, marketing analysis tools, Microsoft Office and content creation tools. Excellent writing skills in French and English.
Required skills
Excellent interpersonal skills, creativity, organizational skills, analytical skills, rigor, discretion and ability to manage multiple projects simultaneously.
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