PR and Media Relations Manager at Yas Tanzania

Company: Mixx by Yas Location: Dar es Salaam Job Function: Public Relations, Media Relations & Corporate Communications Application Deadline: September 14, 2026 CORE RESPONSIBILITIES – Develop and implement public relations strategies that support brand, commercial and corporate objectives. – Protect and enhance Mixx’s corporate reputation through strategic communications, stakeholder engagement and reputation management initiatives. – Develop PR campaigns that support product launches, partnerships, CSR programs, corporate initiatives and key business milestones. – Build and maintain relationships with media, government institutions, regulators, industry associations, development partners and other key stakeholders. – Support executive profiling through media engagements, speaking opportunities, conferences, awards and thought leadership initiatives. – Develop and execute media relations plans, manage media engagements and secure positive media coverage across multiple channels. – Serve as the primary liaison between Mixx and media stakeholders, coordinating interviews, press conferences, briefings and corporate announcements. – Draft and manage external communication materials, including press releases, speeches, talking points, media statements and corporate publications. – Maintain messaging consistency across all external communications and prepare executives for media and stakeholder engagements. – Manage reputation, issues and crisis communications by monitoring emerging risks and coordinating timely responses with relevant stakeholders. – Monitor media coverage, analyze communication performance and produce reports with insights and recommendations for continuous improvement. – Manage PR agencies, suppliers, budgets and cross-functional stakeholder relationships while supporting additional Brand & Communication responsibilities assigned by the Brand & Communication Manager. QUALIFICATIONS &

EXPERIENCE

– Bachelor’s degree in Public Relations, Mass Communication, Journalism, Communications, Marketing, or a related field. – Minimum of 4+ years’ experience in Public Relations, Media Relations, Corporate Communications, Brand Communications, or Journalism. CORE COMPETENCIES – Strong understanding of Public Relations, Corporate Communications, Media Relations and Reputation Management. – Exceptional writing, editing, proofreading and storytelling skills. – Strong media networking and stakeholder engagement capabilities. – Crisis communication and issues management expertise. – Strong project management and organizational skills. – Excellent presentation and interpersonal skills. WORKING AT MIXX BY YAS At Mixx, diversity is considered a source of strength. When candidates have equal skills, female applicants are encouraged, and the company actively works to create a fair, inclusive and stimulating professional environment for everyone. Joining Mixx by Yas means becoming part of a fintech company belonging to the AXIAN Group, a pan-African player operating in five African countries. You will be working in a fast-growing fintech company driven by a culture of innovation, agility and impact. Its young, passionate and ambitious teams are shaping the financial services of tomorrow every day.

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