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KAPA Oil, a leading manufacturer of edible oils, margarine, baking powder, detergent powder such as toss, laundry and toilet soaps, and glycerine, is seeking a Sales Executive for its Modern Trade division. This is a full-time position based in Kenya, open to Kenyan nationals only.
Role and Context Objectives: The successful candidate will be responsible for driving sustainable category, customer, and sales growth across Modern Trade retail chains.
Profile Sought: Bachelor's degree in Business, Marketing, or a related field. Proficiency in MS Office and knowledge of sales tools. Strong communication, negotiation, and relationship-building skills. Adaptable and effective in fast-paced environments.
Experience: 2-5 years' experience in FMCG Sales, Modern Trade, or Category Management. Proven ability to turn insights into initiatives that drive measurable growth. Modern Trade experience with strong sales and category analytics skills.
Key Skills & Competencies: Internal/External Co-operation: Strong commercial & analytical mindset. Category & Modern Trade expertise. Sales, data & ROI analysis. Insight-driven growth execution. Strong stakeholder & project management skills. Reports to the Modern Trade Manager.
Key Outputs / Tasks: Develop and execute category growth strategies across Modern Trade. Identify opportunities across assortment, distribution, pricing, promotions, visibility, and listings. Analyse sales, SKU, retailer, category, and competitor performance. Lead category initiatives from idea to implementation and review. Develop and scale initiatives that drive incremental sales and growth. Collaborate with cross-functional teams and retail partners on execution. Optimize assortment, SKU productivity, distribution, and promotions. Support category plans, Perfect Store standards, planograms, and execution. Track category KPIs, ROI, promotions, distribution, and rate of sale. Deliver monthly and quarterly category reviews with key recommendations. Build strong relationships with key Modern Trade customers. Analyse shopper insights to identify category opportunities. Develop business cases and assess commercial impact. Monitor market trends, competitors, and emerging risks. Drive action plans and governance for continuous improvement.
Method of Application: To apply,
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