Wholesale Account Executives – Business Development Specialists

Are you the exceptional growth catalyst we seek to propel our organization forward? At Brands Africa, our mission transcends mere product movement—we actively shape cultural narratives. As an BCD (Agile, Bold, Connected, and Dynamic) organization, we foster an environment where innovation and entrepreneurship flourish, and conventional limits are consistently challenged. Our workplace ethos is defined by a spirit of ownership, dynamic teamwork, and unwavering accountability. Rather than simply assigning tasks, we prioritize cultural alignment, seeking individuals who embody and champion our core values in every aspect of their work. The Role: Sales Associates – Wholesale Specialists (2 Positions Available) Location: Lusaka, Zambia Primary Trading Hubs: Kampala, Chaise, Soweto, and Freedom Way stand out as prime locations for potential business expansion, each offering distinct advantages in terms of accessibility, market demand, and economic conditions. Department: Commercial Division Reports To: Sales and Ops Supervisor Reference Number: BA/CM/005/26 Are you someone who: Professionals who thrive in fast-paced wholesale markets by quickly pinpointing high-volume traders and prime shelf space opportunities should apply. Accomplished at efficiently navigating dynamic trading hubs such as Soweto and Kampala, with a keen ability to strategically direct calls to optimize bulk sales opportunities? The ideal candidate demonstrates strong commercial resilience in managing high-volume wholesale deals, intricate breakage claims, and diligently following up on overdue store debts. Are you a dynamic extrovert who excels in fast-paced, both informal and formal trading networks while consistently delivering weekly, data-backed results? If so, you could be precisely the candidate we are seeking. Key Performance Indicators (KPIs) and alignment with organizational culture are essential for assessing success. The role requires meeting established benchmarks while demonstrating behaviors and values consistent with the company’s core principles. Accountability for results and integration within the team’s dynamic are critical components of evaluation. Performance Metrics Wholesale Target Mastery: Balancing demanding quarterly product volume targets while mitigating risks such as insufficient inventory, which may cede valuable shelf space to rivals, or excess stock that strains resources. The 100x100x100 Standard: To achieve complete coverage of agreed bulk stock lines across 100% of designated wholesale and retail outlets consistently. Rigorous Reporting Lifecycle: The role involves creating and maintaining precise Weekly Sales Analyses, biweekly Sales Trackers (segmented by customer and SKU), as well as Monthly Reports for the Sales and Operations Supervisor. Cultural Alignment Agile & Bold: Dynamic engagement across Lusaka’s most bustling commercial hubs, enabling rapid, data-informed decisions regarding product procurement tailored to regional wholesale purchasing trends. Connected & Dynamic: Serving as a dependable intermediary, you will facilitate seamless communication and coordination among internal Credit Control, Warehouse Logistics, and key high-volume traders. Continuous Improvement Mindset: By implementing a rigorous cycle of feedback and corrective measures, we aim to enhance root efficiency, promptly address trader complaints, and safeguard gross margins. What Your Role Will Entail Develop and execute strategic initiatives to maximize bulk sales performance while optimizing market routing for efficiency and cost-effectiveness. You will verify real-time inventory levels in the warehouse, develop optimized call routes covering key wholesale territories, and finalize high-value orders. Full responsibility includes spearheading new product introductions and ensuring market-leading wholesale coverage. Oversee In-Market Merchandising You will provide leadership, direction, and performance evaluations to on-site merchandisers operating in high-traffic retail environments. Additionally, you will verify that shelf and floor displays meet corporate standards of excellence, pricing schemes adhere to established guidelines, and any necessary corrective measures are implemented promptly. Ensure precision in Quality Control & Credit Support operations, maintaining rigorous standards and providing meticulous oversight to uphold financial integrity and compliance. Responsible for verifying accuracy, assessing risks, and supporting credit-related processes with a keen eye for detail. Requires a strong background in financial audits, regulatory adherence, and data validation. Collaborate with cross-functional teams to streamline procedures, mitigate discrepancies, and enhance operational efficiency. Proficient in analytical tools, reporting systems, and industry-specific software to deliver timely and accurate insights. You will conduct inspections of quarantined stock at high-turnover outlets, evaluating packaging integrity and assessing potential water damage, while negotiating equitable claims. Given the critical role of cash flow, you will coordinate with Credit Control to personally visit and resolve overdue debtor accounts before approving new orders. Market Intelligence and Trader Facilitation You will perform in-person interviews with wholesale buyers, key traders, and end-users to gather insights on evolving market trends. Additionally, you will employ collaborative conflict resolution strategies to promptly address and resolve customer complaints as well as supply-chain inefficiencies. Credentials & Expertise Academic Qualifications Minimum Requirement: A-Level qualifications supplemented by a specialized diploma in Sales & Marketing. Added Advantage: A minimum of a Bachelor’s Degree in Marketing, Business Administration, or a comparable discipline is required. Mandatory License: Valid Driver’s License. Experience & Toolkits Minimum of 3 years Seasoned professional with proven expertise in direct sales within the fast-moving consumer goods (FMCG) industry. Proven, specialized experience In a fast-paced wholesale environment characterized by high transaction volumes, the role requires adherence to operational excellence and efficiency standards. Possesses extensive commercial knowledge of key Lusaka trading hubs—including Kampala, Chaise, Soweto, and Freedom Way—and demonstrates a keen understanding of local consumer purchasing patterns. Accomplished expertise in high-volume sales strategies, demand forecasting, and receivables management. Behavioral Attributes A dynamic, outgoing professional with a steady and resilient demeanor, this individual excels in fast-paced environments, particularly when managing high-volume calls and meeting demanding market targets. Demonstrates strong collaboration skills, fostering a team-oriented environment while maintaining individual responsibility and seamless cross-departmental coordination. IMPORTANT APPLICATION NOTE Only applicants who fulfill all specified criteria—particularly in FMCG wholesale and Lusaka trading—should submit their applications. Submissions that are incomplete or do not meet the minimum requirements will not be reviewed. Eager to Contribute to the Evolution of Brands Across Africa? Please submit your current CV along with a cover letter detailing your expertise in field sales, wholesale market operations, and territory management. Apply to: [Click the Apply button below to apply, and Create my CV to build a CV tailored to this offer, professionally] Subject Line: Regional Sales Executive – Wholesale | Lusaka | Ref: BA/CM/005/26 We are seeking a dynamic and results-driven Regional Sales Executive to join our team in Lusaka, focusing on wholesale market expansion. The ideal candidate will be responsible for driving revenue growth, managing key accounts, and fostering strong relationships with distributors and B2B clients. This role requires a proven track record in sales, exceptional negotiation skills, and the ability to develop strategic initiatives to meet and exceed targets. Fluency in English and strong interpersonal abilities are essential, as is the capacity to work independently in a fast-paced environment. Experience in the wholesale sector, particularly within the FMCG or distribution space, is highly advantageous. The successful applicant will report to the Regional Sales Manager and collaborate closely with cross-functional teams to optimize performance and achieve business objectives. Deadline: Midday on Saturday, August 8th, 2026, marks the designated start time for this engagement.

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