Job Description
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Business Transformation Manager
M-KOPA's mission is to make high quality energy affordable to everyone. Our growth so far... M-KOPA has connected more than 400,000 homes in Kenya, Tanzania and Uganda to solar power with over 550 new homes being added every day.
Job Type: Full Time
Qualification: BA/BSc/HND, MBA/MSc/MA
Location: Job Field Sales and Business Development
In this role, you would be responsible for:
Product Lifecycle Management Product Strategy & Planning Developing comprehensive product strategies informed by market research, competitive intelligence, and customer insights Creating and maintaining 12-month rolling product roadmaps aligned with business growth objectives Defining product positioning strategies that differentiate M-KOPA in increasingly competitive markets Leading product portfolio optimization to maximize market share and profitability
Product Development & Launch Managing end-to-end product development from concept through launch Coordinating product testing, pilots, and market validation activities Orchestrating and collaborating with Customer Care, Retail, Marketing, Sales, and Smartphone teams to ensure seamless product implementation Developing go-to-market strategies and launch plans for new products and features Working with supply chain to engage OEM partners and suppliers to secure optimal product terms and specifications
Post-Launch Performance Management Monitoring product performance metrics including adoption, revenue, margin, and customer satisfaction Analyzing customer and DSR feedback to identify product improvement opportunities Driving continuous product optimization based on competitive dynamics and market trends Leading product lifecycle decisions including enhancements, phase-outs, and repositioning
Cross-Functional Product Leadership Serving as primary product owner coordinating across Global Product, Marketing, Operations, and Commercial teams Ensuring alignment between global product strategy and Kenya market execution Advocating for Kenya market needs in global product development discussions Facilitating product-related decision-making across organizational boundaries
Market Intelligence & Competitive Strategy Competitive Intelligence Establishing and maintaining systematic competitive monitoring processes across all relevant competitors Conducting in-depth competitive analysis covering product offerings, pricing, promotions, and market positioning Monitoring competitive threats and opportunities, providing early warning of market shifts Developing competitive response strategies to counter threats and exploit competitor weaknesses Assessing competitive landscape dynamics and their implications for M-KOPA's strategy
Market Environment Analysis Tracking and analyzing legislative changes, regulatory developments, and policy shifts affecting the business Monitoring macroeconomic factors including FX trends, inflation, and their impact on product economics Analyzing market trends, consumer behavior shifts, and technology developments Identifying emerging opportunities and threats in the broader market ecosystem
Strategic Market Positioning Developing proactive market strategies that anticipate competitive moves rather than react to them Designing strategic positioning frameworks that create sustainable competitive advantages Recommending market entry, expansion, or exit strategies based on comprehensive market analysis Evaluating effectiveness of market strategies and adjusting based on performance data
Customer Intelligence & Insights
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** Developing comprehensive customer profiles, personas, and segmentation frameworks Conducting customer needs assessments, behavior analysis, and satisfaction tracking Analyzing customer journey maps to identify pain points and opportunity areas Researching customer preferences, purchase drivers, and decision-making factors
Advanced Customer Segmentation Creating sophisticated customer segmentation models based on behavior, needs, and value Developing targeted customer strategies for each segment Mapping customer journeys for different segments to optimize touchpoints and experiences Recommending segment-specific product, pricing, and marketing approaches
Customer-Centric Product Strategy Translating customer insights into product selection and prioritization decisions Ensuring product features and specifications align with customer needs and preferences Validating market fit for new products through customer research and testing Championing the customer perspective in all product and strategic decisions
Your application should demonstrate:
Education Bachelor's degree in Business, Marketing, Economics, or a related field MBA or Master's degree in Business, Strategy, or Product Management preferred
Experience
- 6-7 years of progressive experience in product management, strategy, business analysis, or related roles Minimum 3 years' experience in product lifecycle management or product strategy Proven track record of driving business performance improvements through data-driven insights Experience in competitive intelligence, market analysis, or strategic planning Experience in FMCG, consumer electronics, telecommunications, or fintech sectors strongly preferred Understanding of consumer product markets in Kenya or East Africa Exposure to competitive market environments requiring strategic agility
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** Advanced proficiency in data analysis and business intelligence tools (Excel, SQL, Power BI, Tableau) Strong quantitative and analytical capabilities Experience with product management frameworks and methodologies Proficiency in market research and competitive analysis techniques Financial modeling and business case development skills
Preferred Qualifications Product management certification Experience with brand management or category management in FMCG Background in management consulting or strategic roles Experience managing OEM or supplier relationships Knowledge of pricing strategy and revenue optimization
What Sets You Apart You're a strategic thinker who sees around corners—you anticipate market moves rather than react to them You're equally comfortable in data analysis and in front of senior leadership—you can build the model and present the narrative You understand that product strategy is ultimately about customers—you champion the customer perspective even when it's inconvenient You're a skilled cross-functional collaborator who can align diverse teams without direct authority You translate complexity into clarity—whether it's competitive dynamics, regulatory shifts, or customer behavior patterns You have the commercial instincts to connect product decisions to P&L impact and business outcomes You're proactive by default—you bring recommendations, not just analysis You're comfortable with ambiguity and energized by markets that don't sit still
Method of Application Interested and qualified? Go to M-KOPA Solar on jobs.ashbyhq.com to apply
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Taf4All only lists job offers published by third parties. We are not the employer, we do not conduct these recruitments, and we cannot guarantee what happens once you make contact — you deal directly with the person or company behind the offer, at your own risk.
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