Sales Representative
Contract Type: Full-time
Location: Kisumu, Nairobi
Salary: KSh 50,000 - KSh 100,000 / month
Job Context
Our client, a well-established player in the dairy manufacturing industry, is seeking experienced sales representatives to drive sales growth, strengthen customer relationships, and expand market presence in assigned territories. This position is particularly suitable for candidates with proven sales experience in the dairy sector and in-depth knowledge of the Nairobi or Western Kenya market.
Key Responsibilities
Manage and develop distributors, retail outlets, key accounts, institutions, and HORECA clients in the assigned territory.
Drive sales volumes, market share, product availability, and in-store visibility.
Develop new business opportunities while strengthening existing customer relationships.
Execute go-to-market strategies, merchandising standards, and promotional activities.
Monitor competitor activity and provide market insights to support business decision-making.
Candidate Profile
Degree in Commerce, Marketing, Economics, or a related field.
Minimum 3 to 4 years of sales experience in the dairy industry (mandatory).
Proven experience managing clients in the Nairobi or Western Kenya region.
Strong understanding of FMCG sales, go-to-market strategy execution, and distributor management.
Experience managing retail clients, key accounts, institutions, and HORECA.
Required Skills
Excellent communication, negotiation, and relationship management skills.
Self-motivated, goal-oriented, and able to thrive in a dynamic business environment.
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