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Brand & Communications Executive
Jobberman Ghana, a leading local brand, is recruiting a Brand & Communications Executive. This position offers the opportunity to work within a team supported by the pan-African group The African Talent Company (TATC) and the international brand Ringier. The role holder will report directly to the Head of Marketing and work closely with cross-functional teams in communications, email, and performance. The Creative Designer, Marketing Communications Specialist, Graphic Designer, and Community Marketer will be under their direct supervision.
Missions
The responsibilities of the Brand & Communications Executive revolve around commercial success from a marketing perspective. This list is not exhaustive but indicative of the orientation and purpose of the role.
Functional:
Own and drive all critical marketing objectives, goals, and results for the company.
In consultation with the Head of Marketing, lead the development and execution of the marketing strategy to grow digital advertising services (DAS) sales.
Develop campaign, partnership, and event briefs, as well as drive omnichannel campaign ideation where applicable.
Manage all assigned campaigns and activities, including reporting in line with TATC structures and standards.
Network to establish partnerships with local professional bodies, private companies, and governments.
Work with the company CEO and Head of Marketing to manage budgets and ensure campaigns, events, and partnerships are aligned with brand strategy and deliver impact on key brand KPIs.
Organizational:
Manage marketing colleagues to ensure execution of omnichannel campaigns.
Communicate with colleagues and share insights on Slack and other available channels.
Use Trello to update task status and other available channels.
Weekly coordination with direct reports.
Weekly update/strategy meetings with the CEO and Head of Marketing.
Bi-weekly strategic call with the Head of Sales, Head of Customer Service, Head of Product, and Head of Programmes.
Reporting:
Report on the impact of campaigns and initiatives.
Update marketing progress trackers weekly.
Produce weekly marketing reporting and flag significant changes from forecasts and budgets, with reasons and corrective actions.
Profile sought
Essential skills, attributes, and experience:
The Brand & Communications Executive must possess the following minimum skills, attributes, and experience. This list is not exhaustive; it is merely indicative of the required competencies.
Minimum of 5 years of experience in a marketing role.
Outstanding team management and leadership skills. Experience leading and working with diverse teams may be an asset.
1 to 2 years of experience in a leadership or supervisory role.
Bachelor's degree in Marketing, Business Administration (or) experience
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