Content Strategist at Mshel Homes Ltd

📌 Mshel Homes Limited is an independent Real Estate Company located in Abuja, Nigeria. Simply put; we partner with You to get your dream home. Make all the right moves with us. With us, you'll experience. Read more about this company Content Strategist Job Type Full Time , Onsite Qualification BA/BSc/HND Experience 3 years Location Abuja Job Field Media / Advertising / Branding   Salary Range ₦200,000 - ₦300,000/month Job Summary: We are looking for a wordsmith and story architect to bring our brand to life. The Content Strategist is the bridge between the brand strategy and the audience. You will take the high-level positioning defined by the brand team and translate it into a cohesive, year-round content plan. You decide what stories we tell, on which platforms, and in what format to drive engagement and growth. Key Responsibilities: Content Planning: Develop and manage the editorial calendar across all channels (blog, social, email, YouTube, etc.). Campaign Development: Conceptualize and execute integrated content campaigns that support brand initiatives and product launches. Audience Journey Mapping: Create content for every stage of the funnel—from top-of-funnel awareness pieces to bottom-of-funnel conversion assets. SEO & Growth: Optimize content for search and distribution; partner with the growth team to ensure content drives traffic and leads. Voice Consistency: Act as the gatekeeper for brand voice, editing and approving all copy to ensure it is on-strategy. Performance Analysis: Monitor content performance (engagement, shares, time on page) and iterate the strategy based on data. Qualifications: 3+ years of experience in content strategy, editorial leadership, or content marketing. Exceptional writing and editing skills with a portfolio of published work. Experience with SEO tools (e.g., SEMrush, Ahrefs) and social media management platforms. BA/BS in English, Journalism, Communications, or Marketing. What We Offer: Competitive salary and performance-based incentives. Opportunities for professional growth and development. A collaborative and innovative work environment. The chance to make a meaningful impact within the real estate industry. Check how your CV aligns with this job Method of Application Interested and qualified? Go to Mshel Homes Ltd on erp.mshelhomes.com to apply Build your CV for free. Download in different templates.