CDIabout 2 months ago

Sales and Marketing Manager - Accra

Entreprise
Ghana

Job Description

Job Ad & Profile Description Position : Sales and Marketing Manager - Accra Role Summary Results-oriented Sales and Marketing professional responsible for driving revenue growth, strengthening brand presence, and developing strategic partnerships. Experienced in leading teams, expanding customer bases, and executing data-driven sales and marketing initiatives to achieve organizational targets. Key Responsibilities Develop and execute sales and marketing strategies to meet revenue and growth objectives. Identify new business opportunities, markets, and partnership channels. Lead, mentor, and manage sales teams to achieve performance targets. Build and maintain strong relationships with key clients and stakeholders. Oversee lead generation, pipeline management, and conversion optimization. Plan and implement marketing campaigns across digital and offline platforms. Conduct market research, competitor analysis, and customer insights. Prepare sales forecasts, budgets, and performance reports for management. Collaborate with product and operations teams to improve customer experience. Represent the company at networking events, exhibitions, and meetings. Key Achievements (example placeholders) Increased revenue by X% within X period. Expanded customer portfolio by X new accounts. Improved conversion rates by X%. Built strategic partnerships that generated new income streams. Required profile for job ad : Sales and Marketing Manager - Accra Dynamic Sales and Marketing professional with over 10 years of experience driving revenue growth, expanding market share, and building strong customer relationships. Proven ability to develop winning sales strategies, lead high-performing teams, and execute impactful marketing campaigns that translate into measurable business results. Experienced in business development, key account management, brand positioning, lead generation, and partnership building across competitive markets. Adept at analyzing market trends, identifying opportunities, and implementing data-driven approaches to increase profitability and customer retention. A strategic thinker with strong negotiation and communication skills, committed to delivering value to clients while supporting long-term organizational growth. Job criteria for job ad : Sales and Marketing Manager - Accra Job category : Accounting, controlling, finance - Management - Marketing, communication Industries : Advice, audit, accounting - Industry, production, manufacturing and other - IT, software engineering, Internet - Research and development Employment type : Permanent contract Region : Greater Accra - International City : Accra Remote work : Yes Experience level : 5 to 10 years - More than 10 years Educational level : Bachelor - Master - Doctorate Spoken language : english > fluent Number of Position(s) : 1 Team management : Yes Finance Management Communication Controlling Positioning Marketing Marketing Communication Be cautious! Do not send money to a potential employer. Do not pay any money for a potential contract of employment or for pre-employment training.

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Expert Application Advice

Required experience — Entreprise requires 10 years: each role in your CV must show clear progression with measurable results — not just generic responsibilities.

Positioning — Your cover letter must answer one question: why YOU for THIS specific role right NOW? Avoid generic templates — one sentence on what you specifically bring beats three generic paragraphs.

Sales KPIs — Revenue generated, portfolio growth, quota attainment (%): these 3 metrics are mandatory in senior interviews. Also prepare your 100-day plan — sales directors who arrive with a plan are consistently perceived as more credible.

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