Field Marketing Officer

Responsabilités

Description – Generate quality customer leads through field marketing activities, referrals, activations, and partnerships. – Convert generated leads into approved and disbursed loans while maintaining high conversion rates. – Achieve individual monthly lead generation and loan issuance targets. – Conduct daily field visits to identify and acquire new customers – Promote the company’s products and services to potential customers. – Build and maintain strong relationships with motorcycle dealers, tricycle dealers, businesses, and other referral partners. – Ensure all customer information and documentation collected are accurate and complete. – Follow up with prospective customers throughout the loan application process until disbursement. – Maintain an updated pipeline of prospects and provide regular progress reports to the Branch Manager. – Represent the company professionally during field activities and community engagements. – Gather market intelligence, including competitor activities, customer feedback, and market trends, and report findings to the Branch Manager. – Participate in branch marketing campaigns, roadshows, and promotional events. – Ensure compliance with company policies, operational procedures, and ethical standards. – Maintain professionalism and safeguard the company’s reputation at all times. – Perform any other duties assigned by the Branch Manager or other authorised line manager Requirements – Diploma in Business Administration, Marketing, Sales, Finance, or any other related field. – Additional sales or marketing certifications will be an added advantage. – At least one (1) year of experience in sales, marketing, customer acquisition, or field operations is an added advantage. – Experience in the financial services or lending industry is preferred.

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