SME Regional Sales Manager – Eastern & Volta @ Telecel

Role Purpose
To manage and drive SME & SOHO sales performance across Mobile, Fixed Broadband (FBB), and Fixed Voice & Data services in assigned regions. The role is accountable for both direct and indirect sales channels, ensuring revenue growth, operational excellence, and alignment of regional sales strategies with Telecel Business objectives.
Key Responsibilities
- Execute regional sales strategies to deliver SME & SOHO revenue and customer acquisition targets.
- Manage both direct sales teams and indirect channels (contractors, freelancers, and partner sales teams).
- Define and implement segmentation, key account prioritization, and tailored enterprise value propositions.
- Build scalable, cost?efficient routes to market across customer and geographic segments.
- Forge and manage strategic partnerships to accelerate adoption of new services.
- Provide disciplined oversight of sales pipeline activity, ensuring opportunity conversion and deal closure.
- Monitor receivables, collections, and bad debt to ensure sustainable financial performance.
- Lead team capability development through training, performance management, and incentive programs.
- Maintain influential relationships with C?level stakeholders to support enterprise solution deployment.

## 💼 Expérience
Qualification Required & Experience

## 🧠 Profil recherché
- Bachelor’s degree in business administration, Marketing, Finance, Telecoms, or related field.
- Proven track record in B2B sales leadership within telecoms, ICT, or enterprise solutions.
- Strong understanding of SME market dynamics and customer segmentation.
- Experience in developing and executing go?to?market strategies.

## 🛠️ Compétences requises
- Excellent stakeholder management skills, with experience engaging C?level executives.
- Strong leadership and people management capabilities.
- Analytical mindset with ability to translate market intelligence into actionable strategies.

## 📍 Localisation