’: Digital Communication Manager – Expert SEO, Google Ads & Meta Ads (H/F)
CDI | BetongoloAntananarivo | 2 000 000 Raw Ar / Month
You have a perfect command of SEO, Google Ads and Meta Ads, you like to get results and grow a team? Join Digitaleo to take the lead of our Communication division.
WHO ARE WE?
Digitaleo is a digital agency specialized in website creation and communication on Google. Our team of 15 employees, spread over France, Europe and Madagascar, supports companies in developing their visibility and online acquisition.
YOUR RÔTHE
You are both an operational expert, a guarantor of quality and a trainer. Your mission is structured around three axes.
1⃣ Controlling the quality of the team's work
Check and validate the work of communication managers before any customer delivery: campaigns, content, SEO optimizations, reports.
Regularly audit sites and advertising accounts managed by the team to correct errors and identify areas for optimization.
Implement quality control processes and checklists for each lever.
Organize, allocate and prioritize tasks according to customer goals and deadlines.
2⃣ Manage our most prestigious clients directly
SEO: technical audits, keyword strategy, on-page optimization, content strategy, netlinking, position tracking.
Google Ads: Search, Display, Performance Max, Shopping, remarketing, conversion tracking via GA4 and Google Tag Manager, optimization of CPA and ROAS.
Meta Ads: campaign structuring, targeting, custom and similar audiences, retargeting, creative testing, pixel and conversion APIs.
Analyze performance, make recommendations and present results to clients.
3⃣ Empowering the team
Train and coach communication managers on SEO, Google Ads and Meta Ads.
Education / Qualifications
Conduct internal trainings and make regular individual returns.
Write procedures and good practice guides.
Set progress goals for each employee and monitor their progress.
You also keep track of the KPIs of all accounts (traffic, positions, conversions, CPA, ROAS), a permanent watch on the evolutions of Google and advertising platforms, as well as regular reporting to management.
Candidate profile
Perfect and demonstrable mastery of SEO, Google Ads and Meta Ads.
Experience
- Minimum 5 years of experience in digital acquisition, ideally in an agency, including a successful experience in team management.
Google Analytics 4, Google Tag Manager, Google Search Console, Looker Studio, Semrush or Ahrefs.
quantified results to present on your previous accounts: increase in traffic, improvement of ROAS, decrease of CPA.
Excellent written and oral French, impeccable spelling.
Rigor, requirement, sense of detail and pedagogy.
Google Ads or Meta certifications and an experience with a French or international clientele are a real plus.
WHAT WE OFFER
A full-time CDI.
A salary of 2 000 000 Monthly gross.
Lunch on site and transport back.
Schedules from Monday to Friday, from 10:00 am to 7:00 pm.
Responsibilities
A position of responsibility, both managerial and operational, on high-stakes accounts.
RECRUITMENT PROCESS
Consideration of nominations → First interview → practical test (auditing a site in SEO, a Google Ads account and a Meta Ads campaign) → Final interview with management.
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