LU

Trois (03) Brand Manager

LUCEO GROUP
📍 AntananarivoCDI🗓️ 20 days ago

Job Description

Antananarivo
CDI

Your safety comes first — read before you go. Taf4All only lists job offers published by third parties. We are not the employer, we do not conduct these recruitments, and we cannot guarantee what happens once you make contact — you deal directly with the person or company behind the offer, at your own risk.

  • Définir et piloter la stratégie de communication globale d'une marque, sur tous les canaux (digitaux & traditionnels), en cohérence avec les objectifs de l’entreprise.
  • Construire le plan de communication annuel 360°.
  • Décliner les temps forts marketing avec le Media Buyer et le studio créa.
  • Piloter le calendrier éditorial et les contenus pour tous les canaux (RS, presse, radio, TV, terrain...).
  • Analyser la performance des campagnes et ajuster les messages.
  • Être le garant de l’identité et de la cohérence de la marque sur tous les points de contact.

Expérience

  • Travailler en coordination avec le CX Manager sur l’expérience client.

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Expert Application Advice

Votre profil senior en commercial correspond au besoin de LUCEO GROUP. Pour valoriser votre expérience, mentionnez comment vous avez concrètement répondu à les compétences demandées dans l'annonce dans un contexte africain. Une accroche personnalisée, avec un exemple local, fera la différence dès les premières lignes.

Positionnement — Votre lettre de motivation doit répondre à une seule question : pourquoi VOUS pour CE poste précis à CE moment ? Évitez les lettres génériques — une phrase sur ce que vous apportez spécifiquement vaut mieux que trois paragraphes généraux.

KPIs commerciaux — Chiffre d'affaires généré, croissance du portefeuille, quota atteint (%) : ces 3 métriques sont obligatoires en entretien senior. Préparez aussi votre plan des 100 premiers jours — les directeurs commerciaux qui arrivent avec un plan sont systématiquement plus crédibles.

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Career advice powered by Taf4All

Your safety comes first — read before you go

Taf4All only lists job offers published by third parties. We are not the employer, we do not conduct these recruitments, and we cannot guarantee what happens once you make contact — you deal directly with the person or company behind the offer, at your own risk.

  • •Never pay any amount of money — for a file, a training, a uniform, or an interview. A real employer never asks the candidate to pay.
  • •Never send a photo of your ID card, passport, or banking details before you have physically verified the employer exists.
  • •Always meet in a public place, during the day — never an isolated address, a private home, or a location you cannot verify in advance.
  • •Tell a relative or friend exactly where you are going, with whom, and at what time — and share your live location if possible.
  • •Search the company name online before going: a real business has a trace (website, reviews, other employees, an official address).
  • •A salary that is far above the market rate for the position and the city is a red flag — be extra cautious.

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