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Expert Communication & Visibility - We Can Work (f/m/d)
Light for the World Kenya recrute un Expert Communication & Visibility pour le programme We Can Work. Ce poste est à temps plein et requiert un diplôme de niveau BA/BSc/HND.
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En tant que Responsable Communication & Visibilité, vous êtes responsable du positionnement de la marque, de la visibilité, de la réputation et de la performance de communication de We Can Work aux niveaux mondial, régional et national. C'est ici que les preuves du programme, l'innovation, l'apprentissage et l'impact sont traduits en récits convaincants qui renforcent l'influence, approfondissent l'engagement des parties prenantes, augmentent la visibilité des donateurs et font progresser les objectifs stratégiques de Light for the World.
Vous définirez la stratégie de communication du programme, façonnerez son architecture narrative, dirigerez ses campagnes et agirez en tant que gardien de sa marque, tout en veillant à ce que les priorités de communication de We Can Work soient alignées sur le positionnement global de Light for the World et y contribuent. En travaillant en étroite collaboration avec les services consultatifs techniques, l'unité de gestion du programme et les équipes pays, vous veillerez à ce que We Can Work soit présent de manière cohérente et puissante sur les plateformes organisationnelles, des donateurs, des partenaires et publiques.
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Diriger l'élaboration et la mise en œuvre de la stratégie de communication de We Can Work, entièrement alignée sur les priorités de communication, le positionnement de la marque et les objectifs mondiaux de Light for the World.
Agir en tant que point focal stratégique de communication pour le programme au sein de l'équipe mondiale de communication et de marque, et comme
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When updating your CV for Light for the World Kenya, directly mirror les compétences demandées dans l'annonce in your experience bullet points. Recruiters scan for exact keywords; using their language shows you understand their specific needs and makes you a stronger candidate.
Positioning — Your cover letter must answer one question: why YOU for THIS specific role right NOW? Avoid generic templates — one sentence on what you specifically bring beats three generic paragraphs.
Campaign portfolio — Prepare 2-3 campaign examples with objectives, channels used, and results (reach, engagement, conversions). Note: communication recruiters systematically check your personal social profiles.
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