Sales Representative (Bakery Ingredients)

About Talent House Ltd We are a leading recruitment and HR consulting firm that links people and companies to achieve a shared purpose. We offer creative, effective, and flexible solutions that not only help individuals discover their career paths but provide organizations with talent they can recruit, develop, and retain. About the Role Our client is a leading supplier of bakery ingredients, serving bakeries, food manufacturers, and related businesses across Zambia. They are seeking an experienced and results-oriented Sales Representative to drive sales growth, strengthen customer relationships, and expand the company’s market presence. The successful candidate will be responsible for identifying new business opportunities, managing customer accounts, and promoting the company’s bakery ingredient portfolio to achieve sales targets and business objectives. Key Responsibilities 1. Sales & Business Development Identify and pursue new business opportunities within the bakery and food manufacturing sectors. Promote and sell bakery ingredients to existing and prospective customers. Meet and exceed monthly, quarterly, and annual sales targets. Prepare and deliver quotations, proposals, and product presentations to customers. Develop and implement sales strategies to grow market share and increase revenue. 2. Customer Relationship Management Build and maintain strong relationships with bakery owners, production managers, procurement officers, and other key decision-makers. Conduct regular customer visits to understand customer needs and identify opportunities for growth. Provide excellent customer service and ensure high levels of customer satisfaction. Address customer inquiries, concerns, and complaints in a professional and timely manner. 3. Market Intelligence & Reporting Monitor industry trends, competitor activities, and market developments. Gather and share customer feedback to support business growth and product development. Prepare regular sales reports, forecasts, and market updates for management. Maintain accurate records of customer interactions and sales activities. 4. Product Knowledge & Support Develop a comprehensive understanding of the company’s bakery ingredient portfolio and applications. Provide customers with technical product information and recommendations where required. Stay updated on new products, industry developments, and bakery market trends. Support product launches and promotional activities. Desired Skills and Experience Education Diploma or Degree in Sales, Marketing, Business Administration, Food Technology, or a related field. Minimum of 5 years’ proven sales experience in bakery ingredients. Demonstrated success in achieving and exceeding sales targets. Strong understanding of the bakery industry and customer requirements. Experience managing customer accounts and developing long-term business relationships. Other Requirements Valid driver’s licence held for a minimum of 2 years. Clean driving record with no endorsements. Willingness to travel regularly to customer locations as required. Skills & Competencies Excellent communication and interpersonal skills. Strong negotiation and sales closing abilities. Customer-focused with strong relationship-building capabilities. Self-motivated and results-driven. Strong organizational and time-management skills. Professionalism, integrity, and accountability. Ability to work independently and as part of a team. Compensation Competitive salary commensurate with qualifications and experience. To Apply Interested candidates should submit: A detailed CV highlighting relevant sales experience. A brief cover letter outlining their suitability for the role.

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